How can you and your organization align with a future that you can anticipate, understand, and even influence?
We are Collective Future
⎯⎯⎯⎯⎯⎯ A Strategic Innovation Studio and Lab


Every endeavor needs to imagine what its next step requires.

We are a design and strategic innovation studio that prototypes future outcomes that allow you to explore where you’re going. We help you create alignment within your organization to successfully implement your vision, and how you might get there.

We utilize storytelling and design, informed by deep research, and with a human lens.

Inherently multidisciplinary, we braid multiple domains to create this future context for problem-solving. These perspectives reframe problems from which fresh insights emerge.

We apply these to real world problems in future scenarios. Our experience in systems transformation helps you quickly bring solutions to life, unleash capabilities for innovation, and create cultural adoption at scale in your organization. And build a bridge back to today.

Recent Projects  |  Who We Are

Consulting Services

Innovation Strategy  

We partner with you to challenge status quo industry thinking and find new pathways for growth — whether it's through new offerings, creative business models, or forward-thinking partnerships.
Future Visioning & Storytelling

We help you imagine possible futures for your organization to find productive paths ahead — and bring them to life through stories and prototypes that ground these ideas in the real world.
Culture & Adoption

We empower your organization to rally around a new vision by helping you craft a compelling narrative and integrate it internally across the organization and externally to your audiences, when needed.

Workshop Offerings

Our workshops provide an introduction and hands-on experience with future visioning, storytelling, and strategic transformation. We help you explore possibilities for your future—and deliver the tools for transformative change to make these visions a reality.
This mind-expanding workshop focuses on future visioning, human-centered design, and storytelling methodologies to help you envision new opportunities and equip your organization with tools and methods to succeed in implementation.

What if the future you want to create is only a story away?
During these uncertain times, work in teams to imagine possibilities for your organization's future by using visioning and strategic storytelling techniques that inform how to move your organization forward. 
6-day Virtual Workshop
How do we quickly get to the future we prefer, today? Our rapid sprint moves you from concept to tested prototype in just a few days. Translate hypothetical new business models, products, or services into something tangible so you can prioritize and assess its viability in the real world. Learn More

1-day Virtual Workshop
We partner with our technology partner, Kinestry, to offer an immersive training in AI. Develop a solid conceptual understanding of AI, the technology behind it, as well as how to implement it leveraging human-centered design. Your teams will gain a solid overview of one of the most advanced market-disruption technologies and learn how to apply its powerful capabilities to your organization.


Collective Future Lab is a collaborative effort to investigate possible futures through an inclusive gathering place for exploration.

It brings together a collective of changemakers - from architects, ethnologists, and designers to choreographers, VR experts, and physical therapist—who are interested in  solving problems on scales large and small.

Through generative partnerships, CF Lab invests in building the future. We create new forms and new meaning for emergent technologies and environments. We develop unique processes, methodologies and frameworks for research.

And we experiment with novel business models and developing ideas of value—looking ahead to understand hybrid financial systems of the future.

We organize discussion panels, salons, and workshops, and we develop projects, create prototypes, and publish a variety of materials.

Through sponsorship and grants, CF Lab also produces year-round thematic programming.

Check out our ongoing Futures Literacy series, a virtual  conversation which explores a range of approaches to futures practices.

Past Projects:
The Future We Create
Body Semantic
A Speculative Dinner on Mars

Join our community

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We look forward to hearing from you!